Saturday, May 26, 2007

Saks department gets own ZIP code: 10022-SHOE



NEW YORK (AP) — Saks Fifth Avenue says its new shoe department is so big and fancy it's getting its own ZIP code. That's right Saks own Shoe store, YIPPY!!!

The quintessential Manhattan store is revamping its shoe department, and when it moves from the fourth floor to the eighth floor in August customers will be able to send mail to 10022-SHOE.

"We believe it's such a big move for us it deserves its own ZIP code," Saks spokeswoman Lesley Langsam Kennedy said Thursday. "We wanted to make it a destination."

The retailer worked with the U.S. Postal Service on the new ZIP code — but only the last four characters, which are not necessary when you're mailing something, are specialized. The rest of the midtown neighborhood, which includes St. Patrick's Cathedral, shares 10022.

The new 8,500-square-foot (790 square meters) Saks showroom at the flagship Fifth Avenue store will have more shoes, more service and more stock room capability, Langsam Kennedy said. It also will feature a VIP room for private shopping, spacious seating, refreshments and shoe repair on hand, she said.

This is a dream come true!!

Ms Ray


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